Our Story

It all started with a banana and a glass of wine (maybe two). Was it just me, or did that slice of banana look like a Siamese cat?? That's when founder Rory Kirstein Zuckerman's zany obsession with creating irresistible fruit and veggie characters began. Partnering with the extremely talented Art Director, Barbara Sgouros, is when the real fun began!!

Now, it's hard for Rory to shop for produce without seeing her next potential personality. A vivid imagination and tons of creative fun brings veggies to life in the form of carefully crafted greeting cards and other charming, cheeky merchandise.

Perfect to share with friends, co-workers, and family, or a great gift for your BFF, “Wee the Veggies” takes your daily dose of fruits and veggies to a whole new level.